This is something I’ve been meaning to write for a while. I should have written it last December, during the hullaballoo over Apple’s maps, but I’ve never been one to strike when the iron is hot.
You’ll recall that there were a lot of complaints about Apple’s maps app when it launched with iOS 6, replacing the previous app that was powered by Google Maps. The map data didn’t match the user experience: it was a first-rate app that used second-rate data. Apple oversold the experience and failed to meet the high expectations of its customers. It was a problem that no other online map provider had ever had to deal with before, not least because no one had launched a new map service with the same amount of hubris, nor the same amount of scrutiny from day one.
But many of the complaints about Apple’s maps verged into hyperbole. The notion that Apple’s maps were uniquely bad compared to other online maps was frankly unfair. Because when you get right down to it, all online maps suck. They all fail in some way, somewhere, and some more than others—and if the maps you use seem fine to you, it’s because they suck somewhere else.
