When the publishers of the Times Comprehensive Atlas of the World announced that the newly released 13th edition showed that Greenland’s ice sheet had shrunk by 15 percent, climate scientists went ballistic. While Greenland’s ice is retreating, it’s not nearly by that much, and this is just the sort of error that encourages climate-change denialists.

How did Collins Geo allow this to happen? This is the question Mark Monmonier explores in a piece on the New Scientist website. Monmonier, the author of How to Lie with Maps and many other books, argues that hubris was behind the mistake: that the towering reputation of the Times Atlases led to overconfidence.

An explanation lies partly in Collins Geo’s apparent decision to produce the map in house. If that was the case, the firm might have avoided its embarrassment with the obvious quality-assurance step of sending page proofs to carefully chosen experts. Appropriate scientists seldom decline invitations to serve as reviewers. […]

It seems likely there was a belief that external review was unnecessary. Moreover, it seems that none of the publisher’s marketing mavens compared their provocative God’s-eye view with competing treatments on readily accessible scientific websites or Google Earth.

Hubris is not too strong a word to explain HarperCollins’s predicament. A press release promising “concrete evidence of how climate change is altering the face of the planet forever” invites critical scrutiny by mainstream climate scientists as well as the self-proclaimed sceptics who are ever eager to pounce on overreaching pronouncements by the former. In Atlasgate, the pro-warming community, which outnumbers naysayers by perhaps 50 to 1, wasted no time in trashing the HarperCollins map.

Previously: Map Books for Fall 2011.